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About Winnicki Digital
Small Business Growth Marketing

Ethos

 I am passionate about helping business owners turn their dreams into reality by developing strategic online blueprints to build their brand and exceed their goals. Let's succeed together. 

Vision

A digital landscape where every brand, regardless of its size or industry, can harness the full potential of the online world, connect effortlessly with its audience, and achieve unprecedented growth. Our commitment to excellence, creativity, and data-driven strategies drives us to transform this vision into a reality, one client success story at a time.

She Believed She Could So She Did

Core Values

  • Live with Integrity 

  • Be Honest & Transparent

  • Be Respectful

  • Be Accountable

  • Always Be Learning

  • Be A Guide

  • Stay Inspired

GET TO KNOW ME

My Story

I'm a Michigan native who embarked on a coast-to-coast journey over the past 15 years. It all started when I ventured to New York City in my early twenties, where I spent nine transformative years honing my digital career. 

One of my proudest achievements was serving as the E-commerce Product Manager at Virgin Mobile, where I spearheaded a monumental $2 MM website and e-commerce overhaul. This endeavor propelled online sales from a modest 3% to an impressive 25%.

Following my stint in NYC, I set my sights on the West Coast, making my home in the heart of Silicon Valley. At Intermedia, a cloud-based software company, I expanded my horizons from DTC to B2B. There, I led a comprehensive brand refresh, orchestrated a website redesign, implemented a robust CMS, and introduced an AI-powered personalization platform into the digital ecosystem. Silicon Valley also provided the perfect backdrop for my love of both coastal and mountain landscapes.

My journey continued to the picturesque Pacific Northwest, where I spent seven fulfilling years in Vancouver, WA. Amidst the natural beauty, I worked at Papa Murphy's HQ, driving notable successes, including $12 MM (2) website redesign and  CMS implementations, along with the development of a customer lifecycle program that catapulted online revenue by an astounding 80%.

 

In 2023, I decided to follow my passion for website marketing while exploring the wonders of Mother Nature. This led to the launch of Winnicki Digital and taking the leap into 100% RV living, a virtual office on wheels, with my two fur babies.

 

At Winnicki Digital, my journey began with a passionate vision of empowering small business brands to flourish in the digital landscape. As the founder, my commitment to helping businesses get online, connect with the right audience, and drive sales is the driving force behind Winnicki Digital. With a background steeped in SEO, Website Design and Management, Conversion Rate Optimization, and Growth Marketing, I recognized the transformative power of these disciplines. Join us on this exciting journey, and let's write the success story of your brand together.

Why Winnicki Digital?

At Winnicki Digital Consultancy, we are your trusted partners in achieving remarkable growth for your small business. Our mission: help you drive more revenue through data-fueled marketing strategies to accelerate your ROI and gain a competitive edge. We understand that your time is valuable, which is why we offer efficient do-it-for-me solutions, saving you time and effort.

1. Tailored Solutions: We understand that every small business is unique, with its own set of challenges and opportunities. That's why we don't believe in one-size-fits-all solutions. Instead, we craft personalized strategies that align perfectly with your business goals. From digital marketing and website design to SEO and conversion rate optimization, we tailor our services to meet your specific needs.

2. Data-Driven Excellence: We're all about results. Our approach is deeply rooted in data and analytics. We don't just make educated guesses; we make informed decisions based on real data. This ensures that every marketing dollar you invest and every website visitor you attract contributes directly to your growth.

3. Transparent Communication: We believe in clear, open, and honest communication. We keep you in the loop every step of the way, explaining our strategies and results in plain language. No marketing jargon or confusing reports—just straightforward discussions about how we're driving your business forward.

4. Affordable Excellence: Small businesses often operate on tight budgets. That's why we offer high-quality services at prices that won't break the bank. We're committed to delivering exceptional value, ensuring that you get the most out of your investment with us.

In a world where digital presence is crucial for success, Winnicki Digital Consultancy is here to help your small business thrive. Let us be your growth partner, and together, we'll achieve remarkable results that exceed your expectations.

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