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Website Audit & Analysis Services

Find out what’s holding your website back and how to fix it.

If your website isn’t delivering results, it’s not your fault. You’re running a business, not diagnosing SEO issues or broken user flows.

Winnicki Digital gives you a clear, actionable audit, so you can stop guessing and start fixing what’s holding your site back.

Image by Myriam Jessier

Learn what's working & what's not

When You Don’t Know What’s Broken, You Can’t Fix It

Your site may look fine, but “fine” doesn’t build trust, rank well, or convert visitors into customers.

 

Maybe the design is outdated. Maybe it’s loading too slowly. Maybe something deeper, like broken SEO or a confusing user flow, is quietly costing you results.

 

Without answers, it’s easy to second-guess your marketing efforts or miss hidden issues that hurt growth. That’s where we come in.

 

At Winnicki Digital, we audit your website across the areas that matter most: performance, visibility, usability, and conversion, so you know exactly where you stand and what to do next.

Your Roadmap to a Smarter Website

A strategic website audit that breaks things down clearly, without jargon or overwhelm.

 

We assess your site’s:

 

  • SEO Structure – Metadata, keyword usage, site hierarchy, and on-page optimization

  • UX & Navigation – Visitor flow, content clarity, and calls to action

  • Speed & Mobile Performance – Load time, responsiveness, and technical red flags

  • Analytics Trends – Behavior patterns, drop-off points, and what they mean

  • Conversion Barriers – Where users are falling off—and what’s causing it

“We thought our new website was fine until Shannon uncovered a 76% drop in organic traffic and a huge drop in engagement. She spotted critical issues we never would’ve seen. Now we’re rebuilding the site the right way, with her help.”

~ Happy Non-Profit Customer 

A Simple Process That Delivers Real Clarity

How It Works

Website support tailored to your business, not the other way around.

 

Every business is different, and your website management plan should reflect that. We’ll collaborate to create a workflow that works for you, whether you need occasional updates or ongoing hands-on support.

Step 1: Discovery & Intake

We start with a quick call and intake form to understand your business, goals, your challenges, and what isn’t working.

Step 2: Website Analysis

We review your analytics and audit your site inside and out SEO, user experience, site structure, speed, technical performance, and more.

Step 3: Actionable Report

You’ll receive a plain-language report with prioritized insights, showing what’s working, what’s not, and exactly what to fix first.

Step 4: Implement the Improvements

You can implement the recommendations yourself or partner with us to manage, update, and optimize your site going forward.

Choose Your Audit Report

One-Time Report

A comprehensive snapshot of your site’s current performance with prioritized recommendations.

Best For: Quick clarity

Monthly Report

Best For: Ongoing improvements

Monthly updates to track progress, performance, and stay proactive.

Quartertly  or Annually Report

Best For: Strategic Planning

Longer-term tracking with deep dives into trends, goals, and performance shifts.

Book your free discovery call

What’s Next After Your Website Audit?

Clarity is the first step. But real growth comes from knowing what to do next.

 

Your audit doesn’t just expose what’s broken, it uncovers what’s possible. Whether you’re ready to optimize, overhaul, or offload, we’ll guide you toward the smartest next move for your business.

Winnicki Digital Website Management for Small Business
Conversion Rate Optimization
If your site is getting traffic but not results

We’ll help you improve your design, structure, and messaging to convert more visitors into customers, without spending more on ads.

 

Think: smarter calls-to-action, simplified user flows, and measurable results.

Website Redesign Services
If your site needs more than a quick fix

Sometimes it’s not about patching things, it’s about starting fresh. We offer strategic, SEO-first redesigns that are built to grow with your business.

 

Clean slate, better performance, and a site you’re proud to share.

Website Management
If you want ongoing support without the stress

We’ll implement the updates, monitor your performance, and keep things running smoothly, so you can focus on your business while we take care of the tech.

 

Hands-off support with hands-on results.

Website Performance Scorecard

Still not sure what’s working? Use our free scorecard to assess your site’s SEO, speed, content, mobile experience, and more, in five minutes or less.

Free Website Performance Scorecard Discover What’s Holding Your Website Back (And What to

Download Our Free Website Performance Scorecard To See What’s Holding Your Site Back

Clarity leads to better decisions.

Schedule your audit today and take the first step toward a smarter, more effective website.

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