Smart Website Design for Small Business Growth
Running a business is demanding. Your website shouldn’t add to the stress.
Whether you're starting fresh or stuck with a site that no longer reflects your brand, we make the redesign process simple, strategic, and aligned with small business needs, in both function and budget.


hire website design service
Beautiful. Searchable. Built to Convert.
If your website feels outdated, off-brand, or buried in search results, we’ll help you change that. Our websites are designed to attract, engage, and convert, not just sit there.
Perfect if you want to:
-
Launch a site that looks good and works hard
-
Redesign an outdated or ineffective website
-
Improve the user experience
-
Improve your visibility in search engines
-
Stop patching things together and hire a pro
We remove the guesswork and overwhelm, without the agency overhead.

What You Can Expect
No fluff. No Bloated Retainers. Just smart, supportive solutions that meet you where you are.
Fixing your website shouldn’t feel overwhelming. But for many small business owners, it is.
... Freelancers can get you something live, but it’s often basic, unoptimized, on a platform that is more complex than you need, and not built for growth.
... Agencies bring a team, but also bloated retainers, long timelines, and layers of complexity.
At Winnicki Digital, we keep it lean, clear, and focused on what matters: building a site that works hard for your business.
You get:
-
Clarity – No jargon, no surprises, just a strategic partner you can trust
-
Collaboration – Your input leads the way, every step of the process
-
Confidence – A site that reflects your brand, ranks well, and converts
-
Efficiency – Clean execution, fast timelines, and no unnecessary overhead
01 Website cms platform
We build on the platform that fits your goals, whether that’s Wix, Webflow, Siimple, or Shopify. We’ll help you choose the right foundation for performance, scalability, and ease of use.
02 WEBSITE DOMAIN & HOSTING
From setup to connection, we handle the tech so you don’t have to. Whether it's GoDaddy or a fresh start, we make it easy.
03 MOBILE-RESPONSIVE DESIGN
We design for all devices, ensuring your site looks great and works smoothly everywhere.
04 SEO + UX OPTIMIZED
Fast load times, intuitive navigation, and search-friendly content and structure, built in from day one.
05 OPTIONAL ONGOING SUPPORT
Prefer a hands-off experience? We offer Website Management Services for continuous updates, optimization, and peace of mind.
Your Website Challenges. Our Solutions.
Too Expensive, Too Complex
Website launches or redesigns are often expensive, complex, and resource-intensive, especially for small businesses with limited budgets and bandwidth.
Affordable Website & Website Redesigns
Our pricing is small-business friendly, and our process is streamlined, so you get the quality without the overwhelm.
Poor SEO or Rankings
Whether it's a new site trying to build its search rankings, or redesigning a website without harming SEO rankings, a lack of proper SEO fundamentals leads to a loss in revenue.
SEO-Optimized Website at Launch
We design with SEO in mind, from metadata to structure, so your visibility improves, not suffers.
Low Conversion Rates
Even with traffic, many websites struggle to turn visitors into customers due to poor design, unclear calls-to-action, or a lack of trust.
Improved UX for More Conversions
We focus on UX, design clarity, site structure, content, and CTAs that move visitors to action.
Bad User Experience (UX)
A cluttered, slow, or hard-to-navigate website is frustrating an drives visitors away fast. If users struggle to find what they need, they won’t stick around.
User Experience (UX) Focused Website
We create intuitive, clean, mobile-first sites that make your brand easy to engage with.
Misaligned Branding
Many brands struggle to create a website that truly reflects their unique identity and supports their business objectives.
Unified Branding and Look + Feel
We design sites that align with your visual identity, voice, and growth goals.
Websites without breaking the bank
Website Design Pricing
Pricing is based on the Wix & Shopify platforms. We also work with Webflow, Weebly, Siimple, and more, those platforms will require a custom quote.
*Disclaimer: Pricing estimates are based on projects built on the Wix or Shopif platforms. If your website is hosted on Webflow, Weebly, Squarespace, or another platform, a custom quote will be required. Final project timelines depend on timely feedback and approvals. Prompt communication helps keep your project on track.
*Project Lead Times: Actual completion timelines may vary based on client response and feedback times. Your prompt communication helps ensure timely delivery.
From Kickoff to Launch in 2–8 Weeks
The 4-Key Steps

Prep
Discovery, research, and strategy
Discovery call, brand questionnaire, analytics (if available), and competitor & keyword research to shape a smart, strategic plan.

Propose
Custom design concept + content flow
Custom layout, design concept, and content flow tailored to your business goals.

Produce
Full build in the chosen platform
We bring it all to life, developing your site in Wix (Squarespace/Shopify/Webflow), crafting copy, and tailoring the design to reflect your brand.

Push Live
SEO, testing, launch + training
Final SEO, performance testing, mobile responsiveness, and launch.

Ongoing Support
Keep it growing
After launch, we offer continued support to keep your website optimized and stress-free, whether that’s through training, monthly updates, or full-service management.
Why Hire Winnicki Digital Instead of a Freelancer or Traditional Agency
You don’t need a bloated agency budget or a limited freelancer. You need a partner who brings big-picture strategy, hands-on execution, and clear communication every step of the way.
At Winnicki Digital, we sit between overpriced agencies and developer freelancers, offering thoughtful design, meaningful SEO, and seasoned leadership from someone who has led website strategy for national brands and now builds high-performing sites for small businesses.
No layers. No confusion. Just results.
-
You’ll Work Directly With the Expert: No handoffs. No middle layers. Just one experienced partner guiding every step.
-
We Build Around Your Workflow: Need a system that fits your business? We adapt to your tools or create simple ones that are easy to manage.
-
You’ll Get Flexible, Transparent Support: No inflated packages. No surprise invoices. Just clear pricing, flexible options, and reliable support.
-
Built for Small Business Budgets: After nearly two decades leading website strategy for national brands like Virgin Mobile, Intermedia, and Papa Murphy’s Murphy's Pizza, WD brings that same level of clarity, performance, and polish to small businesses, without the agency markup.
10 Signs Your Website Needs a Redesign
Your Website Looks Like It’s From 2010
An outdated website can make your business seem outdated too, driving potential customers away.
Your Site Feels Cluttered or Confusing
Too much clutter can overwhelm visitors, leading them to leave before they take action.
It’s a Pain to Update
If small website changes feel impossible, it’s time for an upgrade, you shouldn’t need a developer for every edit.
Your Competitors’ Sites Look Way Better
If your competitors’ sites look modern and engaging while yours feels outdated, you’re falling behind.
Ready to redesign with purpose and confidence?
Let’s map out your strategy and create a site that’s built to grow.