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Boost Mobile

Conversion Rate Optimization, Project Management

Company                                Boost Mobile

I managed the Boost website projects and worked with the Boost web team to identify site and system efficiencies to optimize boostmobile.com such as website layout, site satisfaction survey, product sort and filter, coverage map technology, and Omniture analytics.

Boost Mobile.png

RESPONSIBILITIES:

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+ Conversion Rate Optimization

+ Project Management/Producer

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PLATFORM: Alfresco

CHALLENGE: When Sprint acquired Virgin Mobile, the Virgin Mobile and Boost Mobile web teams merged to become the Sprint Prepaid Group. Boost Mobile’s web team did not have

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  1. producer to manage website change requests

  2. process in place for web changes

  3. project management tool

  4. an optimized website

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SOLUTION: I moved from the Web Operations position to become the Prepaid Web Producer. I created and implemented a change request process, and project management tool, and trained the Boost Mobile web and business teams on the process and PM tool.

 

In addition, I worked with the Boost web team to identify site and system efficiencies between the two separate websites to optimize boostmobile.com such as website layout, site satisfaction survey, product sort and filter, coverage map technology, and Omniture analytics.

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Winnicki Digital Portfolio Boost Mobile.jpg

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